Local-business lead lists without Apollo: prices compared

By Keencrest · 2026-11-01

Prices checked 2026-11-01 on each vendor's own pricing page or Apify Store listing. Prices change; check the linked page before you buy. We have not tested the competitors' output quality, so this guide compares price, billing unit and limits only. We make the Data Gleaner Actors and the Keencrest lead packs, and say where they lose.

This page is for one buyer: you need a list of small, local businesses (plumbers, dentists, agencies) with a contact address, and Apollo is more product than you need. If you want the general question of whether to replace Apollo at all, see Apollo alternatives for small teams, which targets the broader "apollo alternatives" search (about 390 a month in the US at a $48.33 suggested bid; "apollo.io alternatives" adds 210 at $49.16; DataForSEO, 2026-11-01).

What Apollo is and costs

Apollo describes itself as a sales platform with 240M contacts and 30M companies, with sequencing, a dialer and enrichment. Its pricing page (apollo.io/pricing, read 2026-11-01 in a browser, with the billing toggle set both ways) lists Free ($0, 900 credits a year), Basic, Professional and Organization. Basic is $49 per seat per month billed annually (30,000 credits per seat a year, granted upfront) or $65 per seat per month billed monthly (2,500 credits a month). Professional is $79 annual or $99 monthly; Organization is $119 annual with a 3-seat minimum. The $59 monthly figure quoted by some guides does not appear on the page today. Credits cover emails, phones and other actions.

Where Apollo is the right pick

You need named people with job titles at mid-sized and larger companies, filtered by role, seniority or technology.
You want sequencing, a dialer and a CRM sync in the same product as the data.
Its free plan is enough to test coverage for your market. Do that before paying anyone.

Its data leans toward employees of larger companies. A local roofer or restaurant often has no profile; what exists is the generic address on its own website.

Alternatives for local-business lists

Option	Price (source)	What you get	Catch
Outscraper	Google Maps: first 500 places free, then $3 per 1,000. Emails and Contacts: first 500 domains free, then $3 per 1,000.	Places from Google Maps, then emails and phones from their websites	You run and combine the two steps
Hunter	Free 50 credits a month; Starter $49 a month ($34 yearly) for 2,000 credits	Emails by domain, with verification	Needs a domain list first; you pay per email found
Data Gleaner Google Maps Leads (ours)	$0.0015 per place; contacts $0.002 only when found. About $2.70 per 1,000 places if 600 have a readable site contact (our assumption)	Name, address, phone, website, business email where published	15 users on its listing; you run it yourself; published role addresses only, no verification
Keencrest lead packs (ours)	$19 for 250, $49 for 1,000, $99 for 2,500 leads; free 25-lead sample	Finished CSV for a trade and city	Ordered by email, paid by PayPal invoice; no automated checkout yet; a smaller city may return fewer leads than the pack (we refund pro rata or send a nearby city)

How to choose

Need decision makers at companies with 50+ staff: stay with Apollo, or test its free plan.
Need local-business contacts and are happy to run a tool: Outscraper for the first 500 free, or our Actor if you prefer Apify billing.
Need a list and do not want a tool: a lead pack, after asking for the free sample and checking that the emails appear on the businesses' own sites.

Related: Apollo alternatives for small teams, B2B lead list for local services and best Google Maps lead scrapers in 2026. Check your target country's rules on unsolicited email before sending.

Try it: Google Maps Leads Scraper on Apify. $0.0015 per place, contacts $0.002 only when found. The Apify free plan includes monthly credit, so a test run costs nothing out of pocket.

Related guides

All Keencrest guides